How to Engage Your Customers in a Connected World
In today’s “always-connected” world, it’s increasingly true that referrals are better than cold-calling. Businesses that engage customers and allow them to scream from the social media rooftops will be pleasantly surprised. Listen to what your customers are saying online, and you will see measurable sales uplift.
So how can a businesses reach out to always-connected customers and keep them engaged?
– Understand their world
– Use systems/tools for help
– Mobilize your team
– Measure and respond
– Show that you care
– Establish referrals as a new sales channel
